Beschreibung:
Brand Manager - Food A DAY IN THE LIFE…
Develops and updates consumer portrait, consumer engagement funnel for her/his brand.
Understands in store environment, contributes to category strategy, defines desired relative price, provides recommendation to pricing and promotional strategy, proposes SKUs for key channels and key customers.
Ensures consumer centricity, applies Innovation levers, contributes and executes Innovation pipeline, maintains vibrancy via relevant renovation for his/her brands.
Contributes to development and executes strong, functionally al...