Astra Zeneca is advancing its Commercial data transformation through the One Data Foundation, with a strong focus on harmonized, insight-driven data products that enable consistent, high-quality decision-making across the enterprise. To support this vision, GIBEX is establishing a governed suite of Level 2 and Level 3 data products and standardized performance metrics across Customer Engagement, Brand Performance, and broader commercial domains, creating a single, trusted foundation for insights at global, regional, and market levels.